Harvey Norman (Elitetrax Marketing Sdn Bhd)

Harvey Norman Holdings Ltd, a public company that,as a franchisor, grants franchises to independent business operators, as business owners who retail products for the home and office in the following categories: Electrical, Computers & Communications, Small Appliances, Furniture, Bedding & Manchester, Home Improvements, Lighting and Carpet & Flooring. There are Harvey Norman stores in Australia, New Zealand, Slovenia, Ireland, Singapore and Malaysia.

Harvey Norman has become a household name and everyone is familiar with the slogan ‘Go Harvey, Go Harvey, Go Harvey Norman’. This company motto, much like the supporting anthem for a favourite sporting team, conveys the enthusiasm and entrepreneurial spirit embedded in the Franchise operators and the Harvey Norman culture