Digital Strategy Development:

Develop and implement comprehensive digital marketing strategies to promote our fitness equipment.

Identify target audiences and tailor campaigns to reach potential customers effectively.

Content Creation and Management:

Create engaging and high-quality content for various digital platforms, including website, social media, email newsletters, and blogs.

Coordinate with graphic designers and content creators to ensure visually appealing and informative content.

Social Media Management:

Manage and grow our social media presence across platforms such as Facebook, Instagram, Twitter, and LinkedIn.

Plan and execute social media campaigns, monitor performance, and engage with followers.

SEO and SEM:

Optimize website content for search engines to improve organic search rankings (SEO).

Manage and optimize pay-per-click (PPC) campaigns to drive targeted traffic and conversions (SEM).

Analytics and Reporting:

Monitor and analyze key performance indicators (KPIs) for all digital marketing activities.

Generate regular reports to measure the effectiveness of campaigns and identify areas for improvement.

Collaboration and Coordination:

Work closely with the sales and product development teams to align marketing strategies with business objectives.

Collaborate with external partners, agencies, and influencers to amplify marketing efforts.

IVI Malaysia Sdn Bhd