Created with and inspired by a social mission to help curb the raising cost of living and reducing the economic gaps among the people, especially in Johor. Today, with its multiple retail formats and advanced supply and value chain serving the varied needs and interests of people from all walks of life, imCoop has kept its pace with the changing needs of its customers while remaining committed to its social mission and its aspiration to be Johor’s leading world-class retailer with a deep passion to excel.